High value expertise
Online Content Marketing is constantly changing. The Content Agent always tries to be up-to-date on the newest trends by attending courses, reading useful articles and books. This way The Content Agent is able to give a high value expertise in Content Marketing & Strategy.
To understand the needs of your online audience, it's key to build and maintain a valuable social connection. It's also of great importance to keep track on the data and precise measurement. The Content Agent uses various tools to do so.
Content - from offline to online
One of the key-elements to generate interesting content (in a strategically way), is to work as a team. After all, the organisation has the knowledge within their field offline. And the task of The Content Agent is to help bringing this knowledge out and to share this online.
The Content Agent writes, uses photography, video and GIF's to share the message of you and your organization.
The Content Agent goes by the following 9 steps:
1. Determining what the goals are for Content marketing. What is content going to do for your organization?
2. Making understandable what will be the heart and soul of the chosen marketing plan. What makes you different?
3. Research on the (online) target group(s) and define the audience(s)
4. The Content Agent will make a customer profile for your organization to make you understand your target group(s) and the needs like you understand your own friends and family
5. Defining the needs for the target group(s)
6. Defining the content strategy and style
7. Creating a Content (Year) Calender
8. The Content Agent will find, create and generate creative & interesting content in collaboration with the organization
9. The Content Agent will place the content on the different Social Media channels such as Facebook, LinkedIn, Twitter, Pinterest, Google Plus, Instagram and Snapchat
Do you think that newsletters are outdated and boring?' Actually, E-mail marketing is still a great way to reach your target group(s) and it can be an interesting part of your Online Content Marketing Strategy. There are way's to make newsletters fun and an interesting read for your audience. The content Agent creates, targets and finalises the process of E-mail marketing.
Online Content Marketing & Strategy package
The Content Agent will work on your Online Content Marketing & strategy continously and will work together as a team with the organization. You can hire the Content Agent for a project or as freelancer. Depending on the packages and the amount of time that The Content Agent will invest in your Online Content Marketing & Strategy, there will be a monthly payment. The monthly package can be stopped at anytime and any moment.
Travelling, Yoga & meditation
Before Cecile Velmans started helping companies with their online communication she had the chance to travel a lot. She has seen many beautiful places around the world and this brought her heaps of great insights on life and work. During her travels in India, she fell in love with Yoga & meditation and had the chance to learn from numerous incredible teachers.
Work experience after University
After her final internship at a PR - Agency and graduating in Marketing Communication at The New School for Information Services in Amsterdam, Cecile worked as an assistant- Project Manager at Foam Photography Museum. Together with the team she organized three projects one of which was the very popular and successful Museum Night.
At Tricycle Europe she was able to combine her passion for Project Management and Online Communication. During her time at Tricycle Europe she was responsible for fifteen customers regarding their online content strategy and communication. This is the place where The Content Agent learned about the ins & outs of social media and had the opportunity to be taught about Social Selling at the LinkedIn office.
Everyone has a story to tell
When Cecile first started to learn about online communication, social media and content marketing, she felt passionate. She belives that the possibility to engage online with people all over the world makes life more beautiful and easier. "We can go wherever, communicate with whomever and work wherever we want". During her travels and work as an Online Content Strategist she learned that every person has a story to tell and believes everyone' s voice should be heard.
Cecile feels blessed to be able to combine her passions and help several entrepreneurs, teachers and organisations with their online communication. Most of her clients are active in fields such as Yoga, Traveling and coaching. The Content Agent helps them share their value to their customers, using social media, new’s letter marketing, content marketing and precise measurement. "Online communication, (image) branding and engagement are needed to grow and to build (online) relationships."
Yoga School located in Amsterdam Oud- Zuid. Because of the small group lessons there is lot of personal attention for the student. Further details: www.yogaspot.nl.
Happy Soul Travel
Happy Soul Travel is always looking for the most beautiful places on earth to inspire body & soul.
Juel Mc Neilly - Ladyliciousness
Juel Mc Neilly is a life coach & trainer and designed a program to explore femininity in an experiential way. For more information go to
Nectar Yoga - Andrea Clark & Mirella Saraswati
Andrea Clark and Mirella Saraswati are organising yoga retreats all throught the year around the world.
Look for more information at
Do you have any questions? Feel free to contact me by filling in the form below or e-mail
Connect with me on LinkedIn: linkedin.com/cecilevelmans
Looking forward hearing from you!